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Top 5 Tips for Setting Up a Presentable Business Caller ID

Ensure That Your Business Name & Number is Clear Enough

A caller ID comprises a name and number. In picking a caller ID name, you're allowed to work with up to 15 characters. With the number of characters allowed, you'll want to ensure that your business name fits within that space.

If you've got a long business name, be creative and choose the best way to customize the name to display your professional image and show clarity. The caller ID number makes provision for the use of at least 10 to 11 digit numbers. These digits also include the local area code.

This inclusion gives clear information on the location of the incoming call. It's very vital for cases where a person is not sure of your business identity or wants to confirm if the call is coming from the location of the business. The combination of both name and number gives off your identity and makes your call appear legitimate. Try to ensure that your business caller ID appears professional to avoid being screened as an unwanted call.

Shorten Your Details as Much as Possible

Your business caller ID name has to stay within the given number of characters. If you plan to shorten or abbreviate your business name, do it in a way that will still show and communicate the identity of your business. 

So the shorter a name is, the better it tends to appear. It also makes provision for more space to insert other relevant details of your business name for clarity purposes. If shortening or abbreviating the title would make it look strange or disrupt the meaning of the business name, then avoid that. 

Once the caller ID appears odd, it can be regarded as spam and then discarded. You can also abbreviate words and numbers as the case may be. If you're confused about how to do so, then here's an instance. Let's say your business name is Café on Tenth; you can shorten it to Café on 10th.    

Use the Nearest Available Local Area Number

While selecting a caller ID number, consider using a number local to most of your customers. If you conduct most of your business locally, then do well to select an available number that shares the right area code with your customers. 

When you dial your customers using a local number that shares their area code, it encourages them to pick up the call. However, if you've got customers all over the country, you do not have to do this. 

Also, you don’t necessarily have to worry about the charges that you might incur. Technology has made available apps to help carry out cheap and free calls. There are also affordable and free apps intended for international calling and texting.    

Ensure Consistency Across All Devices for Your Caller ID

If you conduct business in different locations or have multiple offices, the details of your business caller ID has to be consistent across the company. It provides clarity and helps ensure that there's no confusion among customers when you call. If each time you place a call to your customers, a different form of your business caller ID displays, there's bound to be confusion. 

Some devices are built such that they allow users to set up a default caller ID. It also comes in handy if you've got multiple departments, and they all have to make calls often. Make sure to set up a customized caller ID name that's specific to the departments if you want to distinguish between each of them.

After setting it up, test it before putting out calls to customers to ensure that they're consistent and to avoid being blocked by one of these caller ID apps as spam. In addition to maintaining a regular caller ID, you can also make provision to ensure your customers get a reply each time they try to reach out, and you're unavailable. There are apps you can use to set up auto-reply texts to your customers to ensure they're never left unattended.    

Avoid Including Inaccurate Details

When setting up your business caller ID, ensure you provide accurate details. Any inaccurate information entered may be considered as misrepresentation, and it's illegal to misrepresent who is calling under the Truth in Caller ID Act 2010. The penalty for any violation under this act is a fine that could cost up to $10,000. Besides the penalties, inaccuracies may tarnish the image of your business.

Setting up a presentable business caller ID is not a difficult feat if you follow the tips above. When you place calls to customers, your caller ID is the first impression they make of your company. If the caller ID appears unprofessional and unpresentable, it's unlikely the customer will pick the call. Also, take into consideration that there are apps now that can block calls considered as spam. Here's our list of 10 caller ID apps, which can block an incorrectly set up business caller ID.

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